Let’s Be Pink – for All of Us

Dress the community in pink in October

The Icelandic Cancer Society’s annual awareness and fundraising campaign, the Pink Ribbon, has begun. Pink October and the Pink Ribbon are dedicated to the fight against cancer in women. This year the Cancer Society is highlighting the importance of solidarity and the pink colour as a symbol of it. Pink flags have been hoisted around Hafnarfjörður and will be throughout the month. Women’s cancer affects everyone at some point in their lives and it is important to join forces in the fight and show solidarity with the cause. Visible solidarity can move mountains and change everything for those struggling with cancer and their loved ones.

Pink Day Friday, October 20th

Pink Day is a highlight of the Pink ribbon campaign and has become increasingly popular in recent years. On Pink Day, people are encouraged to wear pink for all of us and the aim for this year’s Pink Day, is to be the pinkest ever, in line with the campaign. Pink Day will be celebrated on Friday, October 20th, where the day will light up with a pink glow so that all women who have been diagnosed with cancer can feel solidarity in our society. The organisation works in a variety of ways to reduce the number of people who develop cancer, increase the number of people living and improve the quality of life for those diagnosed and their families.

Strength and support for the campaign enables the organisation to:

• Support people with cancer and their families with free consultation from nurses, psychologists and social workers.
• Icelandic supported cancer research , including cancer causes, prevention, treatment and quality of life for patients.
• Conduct various education, prevention work, seminars and other activities aimed at reducing the risk of cancer and improving the lives of people with cancer.
• Advocate for improved facilities for people with cancer.

Let’s Be Pink – for All of Us

The Cancer Society website