The Hafnarfjörður Card is the Key to Hafnarfjörður

Christmas in Hafnarfjarðarbær

“Hafnarfjarðarkortið is the key to Hafnarfjörður. You have the whole town in your pocket – or the palm of your hand – and you can shop at local Hafnarfjörður businesses with the card,” says Þóra Hrund Guðbrandsdóttir, managing director of the Hafnarfjörður Marketing Office, about this brand-new Hafnarfjörður gift and prepaid card in the town’s Christmas magazine. “It’s the Christmas present this year.”

It works like the Kringlukortið, but the playground is the shops, service providers, cafés, and restaurants of Hafnarfjörður. You can add Hafnarfjarðarkortið to your phone’s wallet or get it as a physical gift card. “The funds are simply waiting for you to use them wherever you prefer. This is a gift card that won’t go to waste.” Þóra says it is an ideal gift from companies to their employees and that Hafnfirðingar are, in a way, creating their own local economy through it.

“With the card we support local businesses and services in Hafnarfjörður. People can use it for groceries, buy something beautiful, or enjoy an experience or a meal,” says Þóra.

“With Hafnarfjarðarkortið, we build a community around the services here. It’s a circular system. The money stays within our own economy. It’s like having Hafnarfjörður-coins,” she says. “A perks card too, since shops and service providers often offer better deals to cardholders.”

Þóra has led the Hafnarfjörður Marketing Office for almost two years. “My Christmas is fairly traditional. I’m not big on traditions in general or doing things the same way every year—except when it comes to Christmas,” says the mother of three. “Then I want to create traditions and memories that we repeat only at this time of year. So at home, everything is classic: turkey on Christmas Eve and Wellington for New Year’s.”

• The card can be purchased in the Christmas Village, at Hafnarfjörður’s service center, and online at hafnarfjardarkortid.is
• Local businesses that want to take part can visit hafnarfjardarkortid.is and register.

Hafnarfjardarkortid.is